Hi! 👋 I’m Irene.
Curious designer. Good listener. Team motivator. Momentum keeper. Visual communicator. Always after adding value.
Redefining the passengers’ experience of a Scotland-wide transport app for an MVP.
ux/ui design
Retaining knee-injured users, from onboarding to rehab workout plan: an end-to-end UX redesign.
ux/ui design
Rethinking the customer experience of and indie retailer to support an e-commerce re-platform.
ux/ui design
Experience Haus community research
Getting to know a community of students and catering to their needs: a discovery project.
ux research
A brand-in-brand operation to turn one-time customers into a loyal community of footwear enthusiasts.
graphics
From 'My News' to 'My Reads' on BBC News: an experiment
Reshaping the personalised news reading experience.
ux/ui design
“
Irene - the truth speaker. She gets to the heart of the problem and then practically works outward. […] I value her honesty and pragmatism to understand how things work and how to make them work.
Amran A., UX Designer and fellow alum“
Irene has a great acumen from a design perspective. She is very structured and once instructions are passed to her, she has always delivered before the deadline. She has been great to work with.
Manish H., former E-Commerce and Marketing Manager